Monday, 21 September 2009

Social networking for business

Brad Hinton from his blog "Plain speaking" has written an interesting post called "Social networking for buisness" in it he looks at some of the reasons why social networking can have enormous benefits to companies.

He illustrates the points he makes in the blog by recommending the following Seth Godin video on Youtube.



Brad also summarises the video with the following "...social networking is good for business because it facilitates the establishing of effective relationships based on trust and reciprocity. According to Godin, you can’t count the worth of social networking by the numbers – it’s the quality of the relationships that give the greatest meaning to social networks and that’s where the value sits."

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